OUR TARGET AUDIENCE:
1.
Scientists, policy makers, potential volunteers (Earthwatch / Oceancare
type), educators, high quality journalists.

2.
The nonconvinced We want to show them that a “differenttype of
conservationists” exists. Showing good quality work and seriousness.

3.
We have absolutely no interest and nothing to gain from viral
communications!

 

 
 
OUR MAIN COMMUNICATION TOOLS:
1.
Scientific and technical papers.
2.
Scientific and technical multimedia.
3.
Book and Documentary films.
4.
High quality reviewed mass media articles and TV.
5.
A neat website.
6.
A neat Youtube channel.
7.
Mailings and events for our stakeholders (policy makers, researchers, teachers, journalists, fishers, mariners,..).
8.
Other social media with “technical posts” (we are not worried about quantity, just quality. If its boring for the layman,..so be it).